Service · Sales
Lead Generation & Prospecting
Long lists feel reassuring. Short, verified ones get meetings.
Defining target profiles and researching, enriching and maintaining target accounts and contacts. The result is a verified, GDPR-compliant prospect base ready for outreach.
Usual
What you often get
A purchased contact list, long and cheap, with many entries out of date or in the wrong role. Nobody really knows where the data comes from. And your sales team ends up chasing people who would never buy.
IntoOps
What you get from us
Every record has a documented source and goes into your CRM, not a private spreadsheet. Research and outreach talk to each other. If a role turns out wrong on the phone, the entry gets fixed instead of resurfacing on the next call.
Service components
4 components. Each one available on its own.
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Criteria for companies and roles worth contacting.
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Identifying target companies and the right contacts within them.
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Completing, verifying and documenting lead data in line with GDPR.
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Monitoring events such as funding, hiring or expansion that create a reason to call.
What you'll have at the end. Results you can check.
- A written target profile that sets out which companies and roles make the list.
- A verified contact list with source, date and status for every entry.
- GDPR documentation on the origin and purpose of the data, ready for access requests.
- A running list of occasions when a call to a target company makes sense.
- Clean data in the CRM, free of duplicates and with clear fields for outreach.
When you need this. And how you'll know.
- Your salespeople spend more time researching than selling.
- Your outreach is running, but conversations end up with the wrong people.
- You're entering a new market and know neither the companies nor the contacts there.
- Your CRM is full of duplicates and companies without a contact person.
Rarely alone. Never bundled.
Lead Generation & Prospecting often works together with these services. We'll tell you honestly when a combination makes sense, and when it doesn't.
Shows up in these initiatives.
You don't need a whole initiative to get Lead Generation & Prospecting. These examples show where the service is often needed.
- Project We want to start in Germany.
- Goal We need more new customers.
Good questions. Straight answers.
Is collecting contact data GDPR-compliant?
Yes, if the basics are right. We only collect what's needed for outreach and document the source and purpose of every record. Whether someone may then be called or emailed is a separate question, and different rules apply to each channel.
Will you sell us a ready-made address list?
No. We research against your target profile, not from a stock we sell to many. The data then sits with you, and the same list doesn't end up with your competitors too.
Will you call the contacts afterwards too?
Yes, sales development takes care of that. We can just as well hand the data to your team or to a provider you already work with.
Does more data automatically mean more meetings?
No. More entries usually mean more rejections and more upkeep. What counts is fit: the right role, a good reason to call, current data.
Does this work for a few large target companies?
Only up to a point. Lead generation is built for broad target groups. For a handful of strategic companies, target account development is the better route: less breadth, more depth per company.
Proof first. Contract second.
In the free Initiative Check, we listen for 45 minutes and ask the questions that usually only come up after the contract is signed. Then you get a short written assessment: what we see, how we would go about it and roughly what it would take.
No obligation. And if we're not the right fit, we'll tell you.
Or write to us at hello@intoops.com.