Area · D01

Business Development

There's no shortage of opportunities. Only of follow-through.

Assessing markets and opportunities, opening new markets, and building partnerships, channels and relationships with target companies.

An empty boardroom at dusk, with a long table and a single lamp in front of tall windows.

Usual

What you often get

A market study full of big numbers, business cards from a trade fair, a partner everyone likes. Then nobody follows up, because day-to-day business comes first. Business development stays a side job for management, and good opportunities end up buried in an inbox.

IntoOps

What you get from us

Business development as work with a plan: assessing markets, opening doors, winning partners, following up. Every opportunity has an owner, a next step and a status you can always see. Whatever is ready goes to sales with full context, your team or ours.

Services

7 services. Each one available on its own.

  • 5 components

    Market Research

    Analysing markets, competitors and customers to support decisions on markets, offers and investments.

    • Market analysis & sizing
    • Competitor analysis
    • Customer & target group research
    • +2
  • Selecting new markets or segments and opening them systematically, from entry plan to first business.

    • Market & segment prioritisation
    • Market entry strategy
    • Offer localisation
    • +2
  • Finding, shaping and validating concrete new business opportunities before larger investments are made.

    • Opportunity scouting
    • Opportunity validation
    • Offer development
    • +2
  • Identifying, approaching and developing strategic partners, alliances and cooperation agreements.

    • Partner strategy & profile
    • Partner search & screening
    • Partner outreach & negotiation
    • +2
  • Building indirect sales channels: distributors, resellers, commercial agents and online marketplaces.

    • Channel strategy & mix
    • Distributor & reseller recruitment
    • Commercial agents
    • +2
  • Building relationships with a defined set of strategic target companies until concrete opportunities emerge.

    • Target account selection
    • Stakeholder mapping
    • Door opening & introductions
    • +2
  • Setting business development goals and priorities, and running BD as a managed process with pipeline and reporting.

    • BD strategy & growth plan
    • BD process & pipeline setup
    • BD reporting
    • +1

Typical initiatives

Business Development is rarely the point. Your initiative is.

Rarely alone. Never bundled.

Good questions. Straight answers.

Do we need our own BD department for this?

No. Plenty of companies don't have one, and that needn't be a weakness.

We run business development on an ongoing basis, for a set period in one market, or for a single step such as finding partners. If you build your own team later, we hand over the pipeline, contacts and routines.

Can our sales team take over the opportunities you open?

Yes. We agree beforehand when an opportunity counts as ready.

The handover includes contacts, needs and the state of the conversations. So your sales team doesn't start from zero.

Do we need a market study first?

Not always. If it's unclear whether a market is worth it, start with market research. If the market is set, we go straight to the entry plan, partners or first target accounts.

A study that only confirms what you already know is one we'll save you.

Do you help foreign companies start in Germany?

Yes. We assess the German market, look for partners and hold the first conversations. Everything else it takes, from the legal entity to accounting, is covered by the initiative Entering the German market.

Are partner contracts part of your engagement?

The commercial side is: terms, territories, targets, duration. Legal drafting and review are handled by a law firm. We appoint it on your behalf and make sure the negotiation and the contract match.

Is it worth it for a single market?

Yes. You only commission what you need, such as a market assessment or the search for sales partners in one country. There are no packages and no minimum budgets.

You get a first written view of what it roughly takes after the free Initiative Check.

Proof first. Contract second.

In the free Initiative Check, we listen for 45 minutes and ask the questions that usually only come up after the contract is signed. Then you get a short written assessment: what we see, how we would go about it and roughly what it would take.

No obligation. And if we're not the right fit, we'll tell you.